Meet AI Steve

I cannot be in the room with every founder who needs me.

Now I do not have to be.

AI Steve is the version of me you can talk to any day, any hour, about whatever is keeping you stuck. In the business, or in life. Trained on my methodology, my frameworks, and 25 years of building, scaling and exiting. The thinking that has always worked, now wherever you are, whenever you need it.

Start the conversation

£49 a month. Cancel any time, in two clicks. No contract, no catch.

AI Steve, a digital version of Steve Matthews

My story, in three minutes

The business can never outgrow the owner. The ceiling is set by the quality of your thinking and the standard of your habits. Let's raise both.

You have read the book. Now do something with it.

Here is the honest truth about books. Most people read them, nod along, and change nothing. The shelf is where good ideas go to die.

A book can show you the thinking. It cannot do the work with you. It cannot answer the question you have at 6am when the team is waiting and you are not sure which way to move. It cannot keep you honest when the old habits start creeping back.

That gap is the reason AI Steve exists. The framework is in the book. AI Steve helps you live it.

What you can take to AI Steve

Whatever is keeping you stuck.
In the business or in life. A decision you keep circling, a problem you cannot name, a week where everything is on fire. Bring it and talk it through.
The Four Pillars, when the problem is the business.
Roles and Responsibilities, Systems and Processes, Objectives and Goals, AI and Automation. Put the problem where it belongs and work it from there.
The stuff that sits underneath the business.
Your thinking, your habits, your drive, the fog that comes with success. Most founders do not have a problem, they have a fog. AI Steve helps you clear it.
The view from someone who has been there.
25 years of building, scaling and exiting. AI Steve draws on the lot, the wins and the wreckage, so you do not pay the same price twice.
Day after day.
Above the line is a choice you make every morning. AI Steve is there every morning to help you make it, and to keep you honest when the old habits creep back.

Start talking to AI Steve

Set up your account below, then start working through whatever is keeping you stuck. £49 a month, cancel any time.

What AI Steve is, and what it is not

AI Steve is me, trained on my methodology, available to you any day. It is the closest thing to having me in the room, for a fraction of what it costs to work with me directly.

It is not magic, and it will not pretend to be. There are conversations that belong in a live session, founder to founder, and AI Steve will tell you when you have reached one. Honest about what it can do. Honest about where it stops.

The owner has to want to develop. If that is you, AI Steve will meet you where you are and push you further.

AI Steve, on your home screen

The whole point of AI Steve is that I am there when you need me, not when you happen to be sat at a desk. So put me where you will actually use me.

Add AI Steve to your phone's home screen and he is one tap away. The question you have on the drive in, the decision that lands at 9pm, the thing you want to talk through before the meeting. One tap, and we are talking.

£49/ month

Cancel any time, in two clicks, from inside the chat. No lock-in, no contract, no catch.

Start the conversation

AI Steve